Prepare To Play a Role in Your Profession’s Future

 Applications for the 2024 class have closed.

The ASRT Online Advocacy Academy gives ASRT members the opportunity to learn how to affect positive change in the standards and regulations guiding the profession, as well as the skills they will need to protect the profession against future perils.

This 10-week course is designed to help participants:

  • Promote, enhance and defend the profession’s standards by developing skills to navigate the legislative and regulatory process.
  • Work toward a leadership position on their affiliate’s board and strengthen their affiliate society’s advocacy and media relations skills.
  • Develop personal advocacy and organizational skills.

Read the frequently asked questions about the Advocacy Academy

Course Topics

The ASRT Online Advocacy Academy (OLAA) is moderated through a private group established in the ASRT Communities. Learning takes place through online-narrated learning modules, discussion posts, conference calls and hands-on projects.

Module 1
Who and What Makes a Good Advocate?

 July 10 - 16, 2022

  • Identify advocacy development opportunities for affiliate societies.
  • Identify skills that individuals may already have to assist them in becoming strong advocates for the profession.
  • Develop skills to help make fellow R.T.s, patients and employers aware of professional issues.
  • Enhance the visibility of the profession and affiliate societies in the health care community.

Module 2
Strategic Planning for Advocacy Efforts

 July 17 - 23, 2022

  • Learn strategic plan development and management.
  • Set goals and benchmark progress.
    • SWOT analysis.
    • Strategic planning tools.
    • Benchmarking.
    • Goal measurement.

Module 3
Researching the Issues and the Legalities of Lobbying

 July 31 - August 6, 2022

  • Elements of researching legal standards.
  • Statutes and regulations.
  • Bill and regulation drafting.
  • State lobbying, filing and reporting.
  • Hiring and managing a lobbyist.

Module 4
Working With Change Leaders

 August 7 - 13, 2022

  • Message development and creating opportunities for the public to become involved.
  • Collateral materials.
  • Advocacy events.
  • Knowing which lawmakers and stakeholders to target.
  • Legislative process.

Module 5
Telling Your Advocacy Story To Get Others Involved

 August 21 - 27, 2022

  • Public and Media Relations.
    • What are public relations?
    • Public relations and advocacy.
    • Creating a PR plan.
    • Media relations.
    • Crisis communications.

Module 6
Sustaining the Effort

 August 28 – September 3, 2022

  • Identify issues and trends and refresh your long-term advocacy strategic plan.
  • Learn methods for attracting new advocacy volunteers.
  • Develop an advocacy volunteer succession plan.
  • Budget for long-term affiliate advocacy efforts.
  • Create long-term relationships with lawmakers.

Important Dates

March 10, 2024 Applications Open
May 12, 2024 Applications Close
June 7, 2024 Applicants are Notified About Selection
July 3, 2024 Orientation
July 8, 2024 Program Begins
Sept. 15, 2024 Program Ends

Frequently Asked Questions (FAQ)

Online Advocacy Academy

  • Who benefits from the Online Advocacy Academy?

  • Who is eligible to apply?

  • How much time does the online course take each week?

  • Does the Online Advocacy Academy offer continuing education credit?

  • What technology is needed to participate in the academy?


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